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Link preview

Show readers where a link goes before they take it.

Readers have been trained to be careful about what they click. A link with no context is a link many of them skip, including the ones you most wanted followed. A hover preview showing the destination’s title, description and image turns a blind click into an informed one.

Nothing loads until someone hovers Styleable to match your site Works in the editor too

Included in every plan. 30-day money-back guarantee.

Hover a link

Storing cigars at home: the short version

If you are just starting out, a cigar humidor for beginners will do the job. Whatever box you pick, season it before the first cigar goes in, and settle on a humidity level using the 69% vs 72% chart.

This is the plugin’s own tooltip markup and stylesheet. On a phone, tap a link.

The job, as it stands

What a link preview plugin for WordPress is worth

A reader hits a link and has to decide, with nothing to go on, whether it is worth losing their place for.

By hand, that means

  1. For each link, decide what a reader needs to know before they follow it.
  2. Write a summary, find an image, and add markup that shows it on hover.
  3. Keep every one of those current when the destination changes.

Linkilo does every step of that.

What it costs to leave it

A reader who cannot see where a link goes either does not click, or clicks and bounces. The first costs you the pageview. The second costs the pageview and teaches the reader that your links are not worth following.

Somebody has to do that: you, or somebody you pay.

What you get back

Less of the bounce that follows a link nobody could evaluate.

What it looks like instead

The link shows what is on the other side before the reader commits to it.

How soon

On as soon as the module is enabled.

Who does the work

Deterministic

Reads the destination's own title, excerpt and image. What renders is what you published.

Time figures describe the shape of the job (an afternoon, a day, a week), not a promise about your site. Your archive is your archive.

The problem

Your best internal links go unclicked because they look like every other link.

You spent an hour finding the perfect place to link your pillar page. To the reader it is four blue words with no indication of whether it leads somewhere useful, somewhere commercial, or off your site entirely.

What readers do now

  • Hesitate, because they cannot tell where a link goes
  • Leave your article to check a link, and do not come back
  • Skip your best internal links because they look generic
  • Cannot distinguish an internal link from one leaving your site
  • Open six tabs defensively and read none of them

What changes with a preview

  • Hover shows the title, description and image of the destination
  • They decide without leaving the page they are on
  • Internal links get clicked because their value is visible
  • External links can look different, so expectations are set
  • Click analytics tells you whether any of it worked
The obvious concerns

A feature that touches every link needs good answers

“Will this slow my pages down?”

No. Preview data is fetched on intent rather than on page load, and cached afterwards. An article with forty links makes zero preview requests until a reader shows interest in one.

“What happens on a phone?”

There is no hover on touch devices, so the behavior becomes a deliberate tap-to-preview rather than firing on every accidental brush of the screen.

“Will it look like a plugin?”

Colors, corners, shadow, size, delay and card contents are all configurable, so the preview reads as part of your design rather than something bolted on.

“Can internal and external look different?”

Yes, and that alone is worth having. Showing the domain on external links sets expectations before the click rather than after it.

“Is it annoying?”

It has a configurable delay, so a pointer crossing a link on its way somewhere else never triggers it. Set it too low and it is twitchy; the default is tuned to intent.

“Does it help while writing?”

The same preview works in the editor, so you can confirm a link points where you think it does before publishing. It catches a surprising number of wrong destinations.

“What if the destination has no image?”

The card adapts, showing title and description alone rather than reserving an empty box. You choose which elements appear at all.

“Does it work on old posts?”

It works on links, not on posts, so every article you have ever published gets it the moment you turn it on. No reprocessing required.

“Can I measure whether it helps?”

Click analytics tracks the same links, so you can compare click-through before and after enabling it rather than taking the idea on faith.

How it works

Helpful, not heavy

Behavior

Nothing loads until somebody hovers

This is the design decision the whole feature depends on. Preview data is fetched on intent, not on page load, and cached after the first request.

An article with forty links therefore makes forty fewer requests than the naive implementation, which is the version that gives hover previews a reputation for being heavy. Yours costs nothing until a reader signals they care about a specific link.

  • Fetched on hover, then cached
  • Zero requests on initial page load
  • Configurable delay so it never fires on a passing pointer
  • Touch devices get tap-to-preview instead
Request profile

On page load 0 requests

On first hover 1 request

On repeat hover cached

Forty links on the page. Still zero requests until someone hovers one.

Appearance

It should look like you designed it

Colors, corner radius, shadow, size, delay and what the card actually shows are all yours to set. A preview that looks like it came from a different website undermines the trust it was supposed to build.

Styling internal and external links differently is worth doing on its own. Showing the destination domain on outbound links sets expectations before the click, which readers notice even when they could not tell you why the site felt more trustworthy.

  • Full control of colors, radius, shadow and size
  • Choose what appears: title, description, image, domain
  • Separate styling for internal and external links
  • Configurable hover delay
Preview settings

Show image On

Show description On

Show domain External only

Hover delay 300ms

Corner radius 14px

Editorial use

Useful while you are writing, too

The same preview works inside the editor, so you can confirm a link points where you believe it does before you publish rather than after somebody emails you.

That catches a surprising number of wrong destinations at the only moment when fixing them is free. Everything after publication is the broken link checker’s job, and it would rather have less to do.

  • Preview links from inside the editor
  • Catch a wrong destination before publishing
  • Status and indexability shown alongside the title
  • Pairs with the broken link checker for everything afterwards
In the editor

Linking to /guides/cigar-humidors/

200 OK internal indexable

The Complete Guide to Cigar Humidors

Who this is for

Where this earns its place

Publishers with long articles

Readers will not click a link mid-article and risk losing their place.

With Linkilo: they see what is on the other side without leaving the paragraph.

Affiliate and review sites

People are justifiably wary of clicking anything commercial.

With Linkilo: transparency about the destination raises trust and, counter-intuitively, clicks.

Documentation sites

Readers lose their place chasing cross-references.

With Linkilo: they read the reference in place and carry on.

Editors

You cannot verify every link before publishing.

With Linkilo: the preview shows the real destination while you write.

Sites with lots of outbound links

Readers cannot tell what will take them off your site.

With Linkilo: external previews show the domain, so nothing feels like a trap.

Anyone optimizing internal links

You added the links and the click-through barely moved.

With Linkilo: context at the point of decision is often what was missing.

The performance answer

Because “it adds a preview to every link” sounds expensive

0
Requests on page load, whatever the link count
1
Request per link, on first hover only
Cached
Every hover after the first
Unchanged
The HTML crawlers see
How it compares

Most preview plugins load everything up front. That is the problem.

Linkilo link previews compared with a typical hover-preview plugin
Capability Linkilo Typical preview plugin
Hover preview with title and description Yes Yes
Zero requests on page load Yes No
Cached after first hover Yes Varies
Deliberate tap behavior on touch devices Yes No
Separate styling for internal and external Yes No
Configurable hover delay Yes Varies
Works inside the editor Yes No
Shows link status while writing Yes No
Click-through measurable Yes No
Leaves the underlying HTML unchanged Yes Yes

The editor rows matter more than they look. Catching a wrong destination before publishing is cheaper than any broken link repair afterwards.

Getting started

Three steps, and it applies to everything you have ever published

  1. Enable it

    It works on links rather than on posts, so every article in your archive gets previews immediately. Nothing to reprocess.

  2. Style it

    Set colors, radius, shadow, size and delay, choose what the card shows, and style external links differently if you want.

  3. Measure it

    Click analytics tracks the same links, so you can compare click-through before and after rather than taking it on faith.

Questions about previews

No, and this is the design decision the feature is built around. Nothing is requested until a reader hovers a specific link, and the result is cached afterwards. A page with forty links makes zero preview requests on load.

Turn hesitation into clicks.

Show readers where a link actually goes, before they decide. It costs nothing on page load and you can measure whether it worked.

30-day money-back guarantee. Every feature is included in every plan.