Why custom keywords matter
Linkilo finds link opportunities based on the keywords associated with each post — focus keywords from your SEO plugin, Google Search Console keywords, and any custom keywords you add. The richer that keyword set, the better the suggestions.
Custom keywords are your way of saying "I want this post to be considered a candidate for these phrases" — useful when:
- You have a strategically important keyword that doesn't appear in the post body
- You're building topic clusters and want a hub page tagged with cluster-level terms
- You want long-tail variants surfaced as anchor-text options
Step-by-step
- Open a page or post in the WordPress editor
- Scroll down to the LINKILO – Settings box below the editor
- Click the Custom Keywords tab
- Type a keyword in the New Custom Keyword field
- Click Add Row to add more fields — one keyword per row
- When you're done, click Create New Keyword to save them
The custom keywords are now part of the keyword set Linkilo uses to suggest links to that post. They also appear in the All Keywords tab alongside your other keyword sources.
What good custom keywords look like
- Specific: "best espresso machine under $500" beats "espresso machine"
- Linkable: something a writer could naturally use as anchor text
- Genuinely related: keywords the post would actually answer
Avoid jamming dozens of unrelated keywords — that just makes Linkilo surface irrelevant suggestions.
Turning keywords off or removing them
In the same box, every keyword has a checkbox. Untick a keyword and click Update Existing Keywords to keep it on file but stop Linkilo using it. To remove a custom keyword for good, click the small x next to it in the Custom Keywords tab.
Other keyword tabs in the same box
The box also has tabs for Google Search Console Keywords (see How to add Google Search Console keywords to a post), Target Keywords (AI) (keywords Linkilo's AI extracted for the post), Bulk Upload Keywords, Generate Keywords and Negative Keywords. See How to improve Linkilo's link suggestions for how these fit together.
Last reviewed for Linkilo 3.0.0 (October 2026).