Reports

What Is the Same-URL Report and How Does It Help?

What this report catches

When you (or a writer on your team) add internal links to a post, it's easy to accidentally link to the same URL more than once. A single post linking to /best-coffee/ three times in three different anchor texts looks unintentional and reads as spammy.

Linkilo's Same URL report scans every post and flags every case where the same destination URL is linked more than once within a single post.

Where to find it

  • In-post: the Link Analysis panel under your draft shows duplicate links highlighted
  • Site-wide: Linkilo → Reports → Same URL lists every affected post

Why it matters

A handful of repeats per article is normal. Dozens across the site adds up to a pattern Google notices. The Same URL report lets you:

  • Spot accidental duplicates in newly published posts before they become a problem
  • Catch writer mistakes at scale — across a content team, accidental repeats add up fast
  • Clean up legacy content that accumulated duplicates over years of edits

What the report shows

For each affected post you get:

  • The post title
  • The duplicated URL
  • The anchor text used for each occurrence
  • One-click "Remove" actions to delete the duplicate

You can remove duplicates straight from the report without opening each post manually.

A note on intentional duplicates

Not every duplicate is a mistake. A long article that legitimately references the same source three times might be fine. Use the report as a starting point — review the anchors and decide which to keep.

A safe rule of thumb: keep the first instance (usually the most contextually appropriate) and remove the rest unless there's a clear reason to keep them.

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